The Growth Marketing accelerator for ambitious European startups
// diagnostic
if (user.silence) ship(plusDeFeatures)
Your product already works great. The real gap is elsewhere: no one knows it exists.
marketing.todo.push("plus tard")
It's been six months. And that launch, when exactly is it happening?
plan.lancement = "je poste sur Twitter"
One post, eleven likes, nine of them from bots. And your conclusion: "there was no market."
clients.acquisition = Math.random()
No channel runs on its own. You're moving on luck, with no engine.
On every line, the same cause: you know how to build, you don't yet know how to sell. Learning to sell is exactly what this program is about.
An accelerator built to grow startups
swanbase is a marketing & growth acceleration program dedicated to early-stage startups.
We support entrepreneurs so they can go and win their first 10 to 1000 customers:
The program is long-term support, all year round.
You can follow it from our Paris venue (Sentier, 2nd arr.) or 100% remotely.
We stay with you for the entire lifetime of your startup.
CEOs, CMOs and first employees who come to share what worked for them.
Workshops on growth, customer acquisition, marketing, SEO, Meta Ads and more, to put things into action.
Unlimited sessions with startup marketing experts. No obstacle is insurmountable.
900+ investors, 50+ growth marketing resources, and replays of talks.
We invite startup builders, CEOs, CMOs and founders who have faced the very challenges you're up against.
We bring in the best experts in their fields: No-code, Tiktok, Facebook Ads, SaaS, E-commerce, SEO, Growth, AI... All of them are entrepreneurs.
Ask the questions blocking you to the people who have already solved them. Speakers hold office hours to help you 1-on-1 after their session.
Get access to expertise you couldn't obtain without spending thousands of euros.
A deep dive into a critical operational topic: marketing, acquisition, conversion optimization, retention.
Small-group sessions (3h-6h) for concrete marketing actions led by top performers.
You get access to expertise you couldn't obtain without spending thousands of euros. They'll help you get started effectively with:
Tap into the full swanbase expertise through 1-on-1 and group sessions, freely booking appointments with the partners.
We've mentored and supported hundreds of startup founders since 2018, and we can both guide you and solve the vast majority of problems tied to acquiring new customers.
Unlimited bookings with the partners to solve concrete marketing & growth problems. We tackle your marketing problems, not generic cases.
Collaborative help sessions with your cohort. Twice a month on Tuesday mornings.
From day one
swanbase brings founders plenty of resources. We don't wait for the cohort to start before letting you benefit from them. The moment you join, you have access to everything.
Join the entire swanbase community and find all our resources centralized on Discord. Mutual support, news, events, essential tools... Discord is the central hub for all our startups.
Book unlimited office hours right away. This calendar is yours. Take all the time you need to get feedback on your marketing and your go-to-market strategy.
Reach your dedicated Head of Growth by message. 7 days a week, 24 hours a day. We'll cover in detail: your action plan, your marketing operations, we'll analyze your results together and answer your requests for advice with no limits.
Access 50+ startup, marketing & growth resources. Useful links, guides, concrete use cases to solve common problems, or little-known but extremely useful tools.
Access our directory. Find the email addresses of people you couldn't reach otherwise. You also get access to our up-to-date list of 900+ early-stage investors.
Access 20+ recorded talks you can watch at your own pace. On the agenda: Growth Strategy with Théo Sitjar, Crowdfunding with Vincent Maurin, SEO with Amandine Bart, and more.
Their detailed feedback on the program
"I'd been doing marketing for years. But here we really moved up a level. It's incredible to be supported by people who handled the marketing for Morphée, OPPI, Lunii, and others. Théo and Vincent can solve in 5 minutes problems that had been haunting me for days."
"You offer high-quality support. Your whole team is creative and knew how to bring us excellent ideas tailored to our needs. What stands out to us is the excellent understanding of our challenges and the specific needs of our company. We learned a great deal, and it remains an important step in our progress."
"The program is excellent. The sessions are all of immense quality, and it's great to meet entrepreneurs who work in the field. Just talking for 30 minutes with a partner about a channel lets you get going with confidence right afterward."
"Having Théo or Vincent by your side is a real added value. They genuinely understand how startups work, and they're clear and transparent, with no pretense."
"Vincent and Théo were key partners at the launch of the Montpellier Google workshop in 2019. They know how to speak to entrepreneurs, with a contagious passion for entrepreneurship and marketing. I appreciate their teaching and their ability to help others progress. Our conversations are a source of inspiration every single time!"
"Six years working with Vincent and Théo, and their advice has always helped us cross major revenue milestones. Since Satisfix began: the closeness, the quality of the exchanges with the team, their responsiveness and their rigorous follow-up have let us move forward and evolve. And that's precisely why, six years later, we still work together every day."
"Vincent and Théo helped us from the very start of Morphée. They enabled us to set up our ad campaigns on Meta, manage them, and optimize them all the way to the first wins. Very pleasant to work with, they're great listeners, responsive and professional."
"It's incredible, the time and commitment you give us. And you don't try to teach us theories, you solve exactly the problems we're facing in the moment. It makes you want to crush it just to live up to the value you bring us."
"They're consistently a step ahead on growth. Whether on strategic or operational questions, they always have clear and precise answers, and I don't hesitate to recommend their resources to those around me. Their expertise was a key resource when I was starting out."
"Who else would have let me reach 1M+ people posting on Instagram, for €0? And with the 1-on-1s with Vincent and Théo, I picked up habits I didn't have before, like constantly questioning your users to improve your offers."
"Théo and Vincent have a knack for giving relevant answers to important questions, where no one else can help us. The strength of the program is being able to address important themes and crack the various growth topics to move fast."
our priority
What matters most to us:
that founders generate growth
// the protocol
find the right problem
Talks with founders who have already been there. You leave with a single clear priority to move forward this week.
open an acquisition channel
Small-group workshops: Meta and Google Ads, cold email, SEO, LinkedIn prospecting. You leave knowing how to launch them yourself.
unlimited office hours
Unlimited sessions with experts who have already done it. No wall is impassable when someone has already gotten past it before you.
repeat up to 1000 customers
Our focus: taking you from your first 10 to your first 1000 customers. And after that, we don't let go: we keep supporting you throughout the life of your startup, all the way to exit.
our manifesto
Or how we butcher our own innovations
In 1863, a Corsican pharmacist invented the most famous drink in the world. Twenty years later, an American copied it, renamed it, and built a global empire.
This pattern has been repeating for centuries. Europe invents, others exploit. We wrote about why, and what swanbase intends to change about it.
Our online resources
Find our talks, replays and event recordings. The best advice from French tech entrepreneurs and marketers who have results to share.
Follow French tech and startup news. We share our advice, our findings, the successes of our startups and much more. Discover our written formats.
Get guides, checklists and downloadable resources in your inbox. We keep you posted on what's new, share advice from French entrepreneurs, and notify you when the application window is open.
The 4-chapter guide to go from an idea to a company that runs without you. Find the right problem, sell by hand, make it repeat, make it grow. Théo's voice, concrete examples, infographics. The manual we wish we'd had.
