Apply to swanbase

The deal is simple: €0 upfront, 2% equity contingent on traction. Apply whenever you want, we reply fast.

The deal

€0 upfront. 2% equity, contingent on traction.

Most accelerators charge €15k to €20k upfront and take their equity from day one. Not us. If you don't take off, you owe us nothing. We only win if you win.

This asymmetry is deliberate: it forces us to actually be useful to you.

The process

How to apply

  1. The application: 3 fields (800 characters, 1 line per founder, demo/site link).
    You can re-apply as many times as needed.
  2. The interview: 20 minutes via video (5 min pitch, 15 min questions). All founders present.
  3. La Piscine: post-acceptance trial period. You access the program, we work together in real conditions. A startup can leave the program at any time during this phase, both ways.
  4. Welcome: if La Piscine confirms alignment, you stay. Full onboarding, eventual Alumni access.

More details: FAQ.

What you get

Immediate access on onboarding

  • swanbase Discord. Team, portfolio founders, alumni. Replies in hours, not days.
  • Unlimited 1:1 office hours with Vincent and Théo: growth, acquisition, copy, hiring, fundraise.
  • Conferences, workshops, masterclasses. Continuous program, run by the team and outside speakers.
  • Free access to all paid swanbase events. Workshops, founder dinners, demo days, conferences. While you're in the program, you pay nothing.
  • Internal resources. Playbooks, templates, tools, marketing AI agents (FOG).
  • Network. Targeted intros to VCs, partners, operators, first customers.
The scope

What projects can apply

Our marketing & growth expertise is not sector-specific: e-commerce, SaaS, marketplaces, B2B/B2C.

Two requirements:

  • Innovative (for the right reasons)
  • Scalable (or on the path to becoming so)
E-commerce & DNVB
SaaS
Marketplaces
AI & Machine Learning
Fintech
Health
Climate
Deeptech

Ready?

3 fields, 800 characters. 20 min video call. Quick reply.